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| Advice: it doesn't have to use the dot under the address. Be consistent! |
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| The chosen one! |
Inside the letterhead:
Jakarta,
March 19th 2014
LeBoYe
Design
Jl.
Kemang Selatan 99A
Jakarta
12730, Indonesia
Dear LeBoYe Design,
My name is Nadia Larashari Shabrina. I am a student from
Unisadhuguna International College. I know LeBoYe because of the impressive
works for famous brands. And it has been a very famous design firm. Who does
not know LeBoYe.
After doing some researches, I really amazed with your
project especially the brand identity ones, because branding is not easy and
very challenging and also vital. Our first impression depends on the
appearance. I am really impressed with tesate brand identity. It looks trusting
and elegant. I can feel the traditional feeling in this modern era. LeBoYe can
make it flexible. I can still feel the traditional side of tesate, but I also
feel the exclusive and modern side of it. It is really impresive. Another
LeBoYe’s work that is impresive is the branding of meradelima. It makes me
speechless when I see. The red of the logo that looks joyful and complementing
the images of fortune and success.
LeBoye makes Indonesian brands looks so exclusive and I think
it can be the asset to show that Indonesia made a mark in design world, and it
is LeBoYe. It is exactly what I want to do.
I have an assignment for professional practices class. It
would be great for me if you can check my portfolio on anytime when you have a
leisure time. I am looking forward to hearing the good news and I will follow
up on the next one week.
Sincerely,
Nadia Larashari Shabrina
Jakarta,
March 19th 2014
Milestone
Grand
Panglima Polim Complex
Kav.
88, 2nd & 4th Floor
Jl.
Panglima Polim Raya no. 1
Jakarta
selatan 12170 – Indonesia
Dear Milestone,
My name is Nadia Larashari Shabrina. I am a student from
Unisadhuguna International College. I know Milestone because of the impressive
works for famous brands. And it has been a very famous design agency. Who does
not know Milestone.
After doing some researches, I really amazed with your
project especially the brand identity ones, because branding is not an easy
thing and it challenging and also vital. Our first impression about something
is depends on the appearance. The brand identity of Sana Sini restaurant is
really impressive. It looks trusting and elegant. Because it located in the
Pullman Hotel, Thamrin, the target audience is from class A-B. The design
matches with the target audience because it looks clean, simple, and elegant.
No need to make it complicated, by making it really simple, Milestone makes
their works looks fascinate.
Milestone makes Indonesian brands looks so exclusive and I
think it can be the asset to show that Indonesia has a really potential design
agency, and it is Milestone. It is exactly what I want to do.
I have an assignment for professional practices class. It
would be great for me if you can check my portfolio on anytime when you have a
leisure time. I am looking forward to hearing the good news and I will follow
up on the next one week.
Sincerely,
Nadia Larashari Shabrina
Jakarta,
March 19th 2014
Ms. Nilam
P. Moeliono
Menara
Jamsostek
Menara
Utara Lantai 12A
Jl.
Jend. Gatot Soebroto
Jakarta
12710
Dear Ms. Nilam P. Moeliono,
My name is Nadia Larashari Shabrina. I am a student from
Unisadhuguna International College. I know Landor because it has been a very
famous design house. Who doesn’t know Landor. It has been founded for a long
time. And has some design house around the world. Landor definitely has many
experiences. I also know Landor from my lecturer, Ms. Uma Paramita.
After doing some researches, I really amazed with your
project me especially the rebranding of some companies. Rebranding is not an
easy decision. There are only two decisions, whether the company is getting
worse or better. Not all of companies can make a success rebranding. But
different with Landor. I really like and appreciate the rebranding of Garuda
Indonesia. Despite it can show the elegance side of Garuda Indonesia, the
important things is Landor makes it trusting. When I see the identity, there is
a trust feeling. Landor makes Garuda Indonesia convince the people. And it is
really hard to convince people. For me, branding and identity are such
interesting riddles to solve. And it’s exactly what I want to do.
Now I still learning and doing some researches to enhance my
knowledge. Not only that, searching as many as experiences that I can is my
life’s goal.
I have an assignment for professional practices class. It
would be great for me if you can check my portfolio on anytime when you have a
leisure time. I am looking forward to hearing the good news and I will follow
up on the next one week.
Sincerely,
Nadia Larashari Shabrina
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